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The Code to Text Ratio represents the percentage of actual text in a webpage. Our content ratio tool extracts the text from paragraphs and the anchor text from HTML code, and calculates the content ratio based on this information.
The code to text ratio of a page is used by search engines and spiders to calculate the relevancy of a webpage. A higher code to text ratio allows for a better chance of getting a good page ranking in the SERPs. Not all search engines are using the code to text ratio in their index algorithm, but most of them do. Therefore, having a higher code to text ratio than your competitors gives you a good start for on-site optimization.